Tata Raasa

The Focus
‘Tata Raasa’ marks the entry of Tata Consumer into the fast-growing Indian Ready Foods segment in the International Markets.

The Design
Tata Raasa is a thoughtfully designed ready-to-cook range that brings the rich, diverse flavors of Indian cuisine to international kitchens. With vibrant, culturally inspired packaging, each variant reflects a distinct regional taste—like Punjabi Kadhai Curry, Kerala Coconut Stew, and Goan Coconut Curry—making Indian cooking accessible and authentic. The use of bold colors, traditional motifs, and clear visuals of the dishes enhances shelf appeal while communicating flavor intensity and ease of preparation. Perfect for global consumers seeking convenience without compromising on taste, Tata Raasa offers an immersive culinary journey through India, one simmer sauce at a time.